Author Archive

Introducing the BatMarketing (the marketing of Batman) »

It happened again. News sites roll out updates that have more to do with marketing than news. We reported about Carlsberg promoting its brand through Hugh Grant and Hollywood advertising the upcoming and most awaited for Sex & the City movie earlier.
 

 

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Facebook no longer for free? No way. »

 
Going premium is a temptation for every community. Meetic and other dating sites have set the standard. After them, everyone have tried it at some point, and some of them came back recently with great satisfaction, NYT and Hot or Not being the most famous examples.
Now it seems the time of Facebook has come: according […]

Top social networks: how can we calculate their value? »

What we report below is an interesting inquiry lead by TechCrunch’s Michael Arrington, about the real value of social networks. For the first time (as far as we know) Arrington tries to evaluate networks not just by the number of their active users but also considering the “advertising value” of those users, based on the […]

TagMarketer on Twitter »

Yeah, we know: we were the only ones missing there. “Were”…
Today TagMarketer made its debut on Twitter. We’ll be twitting all our updates there, so you’ll be able to follow all our new posts as soon as they are posted.
All you have to do is… FOLLOW US!

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Top Ten Technology blogs by Alexa (may 2008) »

This is a post we’ve been asked for for quite a while now.
In the plethora of blogs out there, most of which are about technology, it’s becoming more and more difficult to tell the good stuff apart from the crap.
What we are reporting below is a list of the most popular blogs according to the […]